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  • Life,  Style

    Be Bold. Be Original. Be YOU. Back to School 2021 with rue21

    July 11, 2021

    The best back to school season EVER is now here - it’s crazy to think how far we’ve come in a year and how far we will go this fall. We are here to get you prepped for success and excited for all the adventure to come. Back to school 2021 is all about expressing your true self, owning your individuality and embracing others for their creativity, authenticity and friendship. With awesome new trends comes some awesome new mantras. Be original. Be bold. Be fearless. Be social. Be opinionated. Be creative. Be fierce. Be independent. Be YOU. 

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    July 10, 2019

    Soul and Strength – Celebrating Juneteenth 

    June 14, 2022

    Embracing Our Earth – Stylish Looks for the Outdoors

    April 22, 2021
  • Style

    Your Summer 2021 Graphics Style Guide

    May 19, 2021

    Time for a closet refresh! It’s the best time of year to start creating the wardrobe of your dreams stocked with graphics that compliment your unique personality and style! We’re so into styling graphics in fun, trendy ways this season, and of course our influencers are killin’ the outfit inspo game. We’re recapping our fave ways to rock graphics with a personal touch that totally matches your vibe! Stuck in a fashion rut? No worries, we’ve got your back! This fun and fresh graphics style guide will have you ready to step out in the hottest looks of the season! Hope you’ve got your camera ready. 

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    spring break 2021

    Color Your Story – rue21 Spring Break 2021

    March 14, 2021

    Quiz Time! Find The Perfect Last-Minute Gift Idea Under $10

    December 16, 2020

    Top 10 Trending Gifts – 2021 Holiday Gift Guide

    November 26, 2021
  • cottage core
    Style

    The Trending Spring Aesthetic from Just Dropped: Cottage Core

    March 19, 2021

    Prepare to be obsessed with our latest collection from Just Dropped: Cottage Core. The cottage core aesthetic at its heart is a pastoral nod to the English countryside, simpler times and romantic style that feels straight out of your favorite novel or movie. Imagine yourself in a meadow of wildflowers, a brook babbles just out of view while rabbits, bluebirds and red foxes watch you from a distant line of trees. Basically, this dreamy trend is your stylish dream-come-true, highlighting the ruffles, puff sleeves and ditsy prints you already love in a new fashion-forward vibe.

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    International Women’s Day 2019

    March 7, 2019
    fall bucket list

    Fall 2021 Bucket List – Outfit & Plan Pairs to Spice Up The Season

    September 9, 2021
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    Coming Soon to You – New rue Plus

    February 13, 2020
  • '90s fashion
    Style

    #YOUinrue: Revenge of the ’90s

    February 20, 2021

    Spoiler alert: it’s still winter. With the dreams of spring fashion buzzing all over your IG feed and almost all of your days spent inside, it’s easy to forget that it’s still cold out and even easier to forget how stylish winter fashion can be. Starting to feel all warm and fuzzy inside thinking of winter layering? Same. Check out our most-loved winter outfits and trends designed to keep you cute and cozy now and transition seamlessly into spring.

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    virtual party

    Get Inspired For Your Next Virtual Party With Just Dropped: E-Vite

    December 4, 2020
    fall 2019 trends @alexiistherese

    The Fall ‘19 Trends We’re Rocking in Winter 2020

    December 27, 2019

    Pride 2021 Collection and Our Partnership with The Trevor Project

    June 1, 2021
  • betty boop
    Style

    An Iconic New Collection Featuring a Classic Star – Betty Boop

    January 13, 2021

    We’re head-over-heels in love with our latest brand collection! This line honors a true icon that our rue21 fam can all resonate with — Betty Boop! She’s a lil sweet, a lil sassy and she boop-oop-a-doop’d her way into our hearts with this retro collection of hoodies and tees. Her empowered spirit and sassy style are an inspiration to women and girls everywhere. Betty’s mission aligns with the rue21 brand values so closely, which is why we are overjoyed to be sharing this drop with you. Let’s get into the details of the collection! There’s no doubt that these pieces will be your new favorite staples. Dress these looks down…

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    rue21 denim

    rue21 Denim Fit Guide: Back to School, Back to Denim

    July 16, 2020
    shoes for spring

    Trend Alert – Shoes You Need for Spring 2020

    February 20, 2020
    pixar at rue21

    New Brand Collection: Pixar at rue21

    October 2, 2020
  • cyber punk
    Style

    Embrace Your Inner Rebel with Just Dropped: Cyber Punk

    October 26, 2020

    It’s official, the latest limited edition drop is now here! Meet Just Dropped: Cyber Punk. This edgy blend mixing gritty city life with rainy neon lights, filled with artistic and flashy motifs that speak to your inner rebel. These trippy graphics and out of this world themes will have your head spinning with outfit ideas and Instagram pics. These trends are gonna be all over your social feed, so get in on it early! Read on to check out our favorite stand-outs from this drop. 

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    4 Ways to Style Your Bodysuit

    February 8, 2019

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  • rue21 denim
    Life,  Style

    rue21 Denim Fit Guide: Back to School, Back to Denim

    July 16, 2020

    Back to school means back to denim-filled days. We’re bringing back our classic fits—and showcasing our fav new fits—to send you back to school in style. Lucky for you (and your closet!), we have you covered when it comes to choosing your style this season.

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    Summer Intern Class 2019

    rueGIVESback with Annual Sample Sale

    July 27, 2019
    fall bucket list

    Fall 2021 Bucket List – Outfit & Plan Pairs to Spice Up The Season

    September 9, 2021
  • Graduation at Home
    Style

    How to Celebrate Your Graduation Day at Home

    May 29, 2020

    2020 has been nothing short of a wild ride. So why try to hold onto the same standards as traditional graduation? We’re ditching tradition and getting crafty with graduation ideas! Check out some of our tips below on how to share the love and celebrate your accomplishments.

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    2020 trends

    New Decade, New You – 2020 Trends with @leximars

    January 11, 2020
    transitional outfits

    3 Transitional Outfits and Fresh Recipes for Spring

    February 25, 2021
    spring 2021 viral trends

    Your Ultimate Guide to Spring ‘21s Hottest Trends

    April 1, 2021
  • SpongeBob rue21
    Style

    SpongeBob x rue21

    January 21, 2020

    We’re hitting you right in the childhood feels with our latest collection: SpongeBob SquarePants! Read on to find out how you could win the entire collection.

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    Made for All – Pride Collection 2022 & The Trevor Project Partnership 

    May 18, 2022

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    August 29, 2018
    spring break 2021

    Color Your Story – rue21 Spring Break 2021

    March 14, 2021
  • Style

    Trend Alert: How to Style Sherpa Jackets

    October 30, 2019

    So...we totally have a new obsession. Two words: Sherpa. Jackets. Honestly, these fuzzy faves are just like getting hugged by a cloud. They’re super cute, super fluffy, and super on-trend this season. There are so many ways to rock ‘em, so here are our top ways to style sherpa jackets. 

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    fall outfit inspiration

    Fall Outfit Inspiration From Our Favorite Influencers

    October 25, 2019
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    Behind-the-Scenes: rue21 Holiday Influencer Photoshoot

    November 8, 2019

    Welcome 2 The rue21 Space Jam! Celebrating Space Jam: A New Legacy with our Latest Collection

    June 30, 2021
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