The best back to school season EVER is now here - it’s crazy to think how far we’ve come in a year and how far we will go this fall. We are here to get you prepped for success and excited for all the adventure to come. Back to school 2021 is all about expressing your true self, owning your individuality and embracing others for their creativity, authenticity and friendship. With awesome new trends comes some awesome new mantras. Be original. Be bold. Be fearless. Be social. Be opinionated. Be creative. Be fierce. Be independent. Be YOU.
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Your Summer 2021 Graphics Style Guide
Time for a closet refresh! It’s the best time of year to start creating the wardrobe of your dreams stocked with graphics that compliment your unique personality and style! We’re so into styling graphics in fun, trendy ways this season, and of course our influencers are killin’ the outfit inspo game. We’re recapping our fave ways to rock graphics with a personal touch that totally matches your vibe! Stuck in a fashion rut? No worries, we’ve got your back! This fun and fresh graphics style guide will have you ready to step out in the hottest looks of the season! Hope you’ve got your camera ready.
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The Trending Spring Aesthetic from Just Dropped: Cottage Core
Prepare to be obsessed with our latest collection from Just Dropped: Cottage Core. The cottage core aesthetic at its heart is a pastoral nod to the English countryside, simpler times and romantic style that feels straight out of your favorite novel or movie. Imagine yourself in a meadow of wildflowers, a brook babbles just out of view while rabbits, bluebirds and red foxes watch you from a distant line of trees. Basically, this dreamy trend is your stylish dream-come-true, highlighting the ruffles, puff sleeves and ditsy prints you already love in a new fashion-forward vibe.
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#YOUinrue: Revenge of the ’90s
Spoiler alert: it’s still winter. With the dreams of spring fashion buzzing all over your IG feed and almost all of your days spent inside, it’s easy to forget that it’s still cold out and even easier to forget how stylish winter fashion can be. Starting to feel all warm and fuzzy inside thinking of winter layering? Same. Check out our most-loved winter outfits and trends designed to keep you cute and cozy now and transition seamlessly into spring.
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An Iconic New Collection Featuring a Classic Star – Betty Boop
We’re head-over-heels in love with our latest brand collection! This line honors a true icon that our rue21 fam can all resonate with — Betty Boop! She’s a lil sweet, a lil sassy and she boop-oop-a-doop’d her way into our hearts with this retro collection of hoodies and tees. Her empowered spirit and sassy style are an inspiration to women and girls everywhere. Betty’s mission aligns with the rue21 brand values so closely, which is why we are overjoyed to be sharing this drop with you. Let’s get into the details of the collection! There’s no doubt that these pieces will be your new favorite staples. Dress these looks down…
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Embrace Your Inner Rebel with Just Dropped: Cyber Punk
It’s official, the latest limited edition drop is now here! Meet Just Dropped: Cyber Punk. This edgy blend mixing gritty city life with rainy neon lights, filled with artistic and flashy motifs that speak to your inner rebel. These trippy graphics and out of this world themes will have your head spinning with outfit ideas and Instagram pics. These trends are gonna be all over your social feed, so get in on it early! Read on to check out our favorite stand-outs from this drop.
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rue21 Denim Fit Guide: Back to School, Back to Denim
Back to school means back to denim-filled days. We’re bringing back our classic fits—and showcasing our fav new fits—to send you back to school in style. Lucky for you (and your closet!), we have you covered when it comes to choosing your style this season.
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How to Celebrate Your Graduation Day at Home
2020 has been nothing short of a wild ride. So why try to hold onto the same standards as traditional graduation? We’re ditching tradition and getting crafty with graduation ideas! Check out some of our tips below on how to share the love and celebrate your accomplishments.
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SpongeBob x rue21
We’re hitting you right in the childhood feels with our latest collection: SpongeBob SquarePants! Read on to find out how you could win the entire collection.
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Trend Alert: How to Style Sherpa Jackets
So...we totally have a new obsession. Two words: Sherpa. Jackets. Honestly, these fuzzy faves are just like getting hugged by a cloud. They’re super cute, super fluffy, and super on-trend this season. There are so many ways to rock ‘em, so here are our top ways to style sherpa jackets.