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  • betty boop
    Style

    An Iconic New Collection Featuring a Classic Star – Betty Boop

    January 13, 2021

    We’re head-over-heels in love with our latest brand collection! This line honors a true icon that our rue21 fam can all resonate with — Betty Boop! She’s a lil sweet, a lil sassy and she boop-oop-a-doop’d her way into our hearts with this retro collection of hoodies and tees. Her empowered spirit and sassy style are an inspiration to women and girls everywhere. Betty’s mission aligns with the rue21 brand values so closely, which is why we are overjoyed to be sharing this drop with you. Let’s get into the details of the collection! There’s no doubt that these pieces will be your new favorite staples. Dress these looks down…

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    Ur Backstage Pass: Outfit Inspo 4 Outdoor Summer Concerts

    July 9, 2021

    How to Celebrate Mom—Mother’s Day Outfits and Gifts

    April 29, 2021
    nye at home

    NYE at-Home Outfit Inspo to Ring in 2021 in Style

    December 28, 2020
  • virtual party
    Style

    Get Inspired For Your Next Virtual Party With Just Dropped: E-Vite

    December 4, 2020

    If you’re anything like us, you’re ready to say goodbye to 2020 in a big way. Like, a decked-out virtual NYE party kinda big way. Tempting? We think so. What’s even more tempting is our latest exclusive micro-collection from Just Dropped: E-Vite. This cozy-meets-glam style drop is designed to pair your favorite Y2K-inspired party trends with a laid-back vibe in an obsession-worthy blend of satin, sherpa, rhinestones and oversized fleece. Dive into the collection and prepare to click “add to bag” on 100% of these styles.

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    How To Step Up Your Lollapalooza Outfit

    August 2, 2018

    The #GETREALwithrue Challenge

    October 25, 2018
    spring break 2021

    Color Your Story – rue21 Spring Break 2021

    March 14, 2021
  • festive recipes
    Style

    Treat Yourself! 5 Festive Recipes and Outfits to Try This Winter

    November 25, 2020

    Our number one favorite part of the holiday season is definitely the fashion, but the food is a close second! We put together this super fun inspo-guide full of festive recipes to try and the outfits to pair ‘em with. Feel free to add your own little twist and flair to these—it’s all about having fun and treating yourself. Share these ideas with your friends and family to get in the holiday spirit for your socially distant and virtual celebrations. Let’s dig in! 

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    3 Must-Have Jean Fits for Back to School

    August 15, 2019

    Redefine Your Style Sweepstakes

    July 31, 2018
    valentine's day outfit inspo

    Valentine’s Day Outfit Inspo from our Fave Influencers

    January 29, 2021
  • Graduation at Home
    Style

    How to Celebrate Your Graduation Day at Home

    May 29, 2020

    2020 has been nothing short of a wild ride. So why try to hold onto the same standards as traditional graduation? We’re ditching tradition and getting crafty with graduation ideas! Check out some of our tips below on how to share the love and celebrate your accomplishments.

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    Your Summer 2021 Graphics Style Guide

    May 19, 2021
    Do the Right Thing Collection

    Win the 30th Anniversary Do the Right Thing Exclusive Collection

    December 14, 2019

    It’s A Date: 3 Simple Match-Back Summer Recipes and Outfits

    June 11, 2021
  • staycation ideas
    Life

    Have Fun At Home – Our 5 Fave Staycation Ideas

    March 24, 2020

    Your favorite restaurant is take-out only, that concert has been postponed and you’re starting to wonder how you can make your own fun at home. Well, we’ve got your back! There are a million ways to make the best out of a spring staycation while staying safe and healthy (don’t worry though, we won’t bore you with a million). Here’s 5 of the best staycation ideas to help keep you focused and having fun during these wild times. Read on to get all the inspo! 

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    Coast to Coast Road Trip Kick Off

    June 28, 2018

    3 Self-Love Tips to Combat Stress

    April 2, 2018
    spring break vacation destination

    Quiz – What Spring Break Vacation Destination Are You?

    March 4, 2020
  • secret santa ideas
    Life,  Style

    Secret Santa Ideas that won’t Break the Bank – Gifts Under $20

    December 20, 2019

    Winter break is here, and it’s time to fill your schedule with as many Friendsmas parties as possible! Getting together with your squad is a great way to show some holiday cheer, but all those meet-ups mean you need presents that won’t break the bank. So, as one of our many gifts to you this season, we gathered our favorite Secret Santa ideas for $20 and under (that your friends will totally love) all in one place. We focus on your gift exchange, you focus on getting the perf holiday look.

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    The Trevor Project – Supporting LGBTQ Youth 

    May 27, 2022
    international women's day 2020

    International Women’s Day 2020 – 3 Questions with 3 Inspiring Women

    March 8, 2020

    The Latest Drop: The Coca-Cola Collection

    March 27, 2019
  • Life

    Klarna X rue21 – How to Host the Perfect Friendsmas

    December 6, 2019

    Is there anything better for the holidays than getting together with your squad, cozying up and enjoying delicious food? We think, “no”. So we celebrated Friendsmas early with a few of our favorite influencers to kick off the holiday season! Teaming up with Klarna, our Buy Now. Pay Later. program that helps you get all your holiday looks without breaking the bank, we hosted a super chill event. Check out this backstage pass into our rue21 X Klarna Friendsmas in NYC and get tips on how to host Friendsmas with your own crew! Get Cozy Let’s slip into something more comfortable. Our guests checked out racks of the season’s best…

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    How To Rock Red, White and Blue This 4th of July

    July 3, 2018

    Celebrating Empowerment – International Women’s Day Collection 

    March 1, 2022

    Happy International Women’s Day 2022 – Inspiring Women of rue21 

    March 8, 2022
  • Style

    How to Create an Easy DIY Halloween Costume

    October 7, 2019

    Halloween is right around the corner and we literally cannot stop talking about what we’re wearing! With so much going on and all the options out there, choosing the perfect costume can be a STRUGGLE (and like, so expensive). But no stress tho. We came up with an easy DIY Halloween costume guide with looks designed to break the internet, not the bank. Got you, girl! 

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    Cuddle Season – Cozy Fall Trends to Stay Snuggle’d Up

    October 14, 2021
    tom and jerry

    Celebrate An Iconic Cartoon Rivalry – Just Dropped: Tom and Jerry

    February 18, 2021

    LA Spotlight: Summer in the Rain

    May 1, 2018
  • successful school year
    Life

    Our Top 5 Tips for a Successful School Year

    October 1, 2019

    Class is in full swing and since you’re probably still adjusting “back to reality” after a summer of fun, we worked up some tips for a successful school year! We know, success in fall is waaay less exciting than bonfires and dances, but if your classwork can be a breeze—it makes going out on the weekends all the better. Each semester is an opportunity for new experiences, new challenges and a whole new you. So go on, get excited (you’ve totally got this!).

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    rue21 robinson

    New rue21 Opening in The Mall at Robinson

    September 12, 2019

    Happy International Women’s Day 2022 – Inspiring Women of rue21 

    March 8, 2022

    How To Rock Red, White and Blue This 4th of July

    July 3, 2018
  • Beauty,  Style

    4 Trending Homecoming 2K19 Dresses

    September 4, 2019

    It’s that time of the year again—school is back in session, you’re reconnecting with friends and (of course) you’re already planning your perfect night for Homecoming! HOCO 2K19 is the perfect time to show off your personal style while dancing the night away with friends. Lucky for you, we’ve got four brand new dress silhouettes that are sure to fit the personality and style of every girl in your squad! From sweet skater dresses to eye-catching jumpsuits, rue21 has the ultimate HOCO lineup totally ready—so you can focus on your girls, your fave songs and celebrating an epic night in style. Keep scrolling to find out which silhouette you should…

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    Self-Care Sundays: Bye Bye, Monday Blues

    February 23, 2018
    me fragrance collection

    Me Fragrance Is Back for a Limited Time

    December 5, 2019

    Self-Care Sundays: Beauty Not Cruelty

    April 19, 2018
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