The best back to school season EVER is now here - it’s crazy to think how far we’ve come in a year and how far we will go this fall. We are here to get you prepped for success and excited for all the adventure to come. Back to school 2021 is all about expressing your true self, owning your individuality and embracing others for their creativity, authenticity and friendship. With awesome new trends comes some awesome new mantras. Be original. Be bold. Be fearless. Be social. Be opinionated. Be creative. Be fierce. Be independent. Be YOU.
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Ur Backstage Pass: Outfit Inspo 4 Outdoor Summer Concerts
The wait is finally over - outdoor concerts are back and we’re ready to turn up! Get hyped for some classic summer fun: carnivals, beach visits, and of course, live music! Step back out into the world with TOTAL main character energy in a ‘fit that has you feelin’ yourself. We’ve got the hottest trends for your perfect outdoor summer concert looks no matter what music genre matches your vibe! You know the #YOUinrue influencers have your back for the best outfit inspo. Let’s get into it!
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It’s A Date: 3 Simple Match-Back Summer Recipes and Outfits
We’re all about making some super sweet memories this summer, so we’re beyond excited to bring you the tastiest treats and cutest looks to keep your calendar booked and busy! Spending time with your besties while trying out fresh new summer trends and digging into some delish homemade recipes is the perfect way to make this season the most memorable yet. Whether you’re getting ready for a family BBQ, pool party, picnic date, or kick-back, we’ve got you covered with on-trend looks and simple (but tasty) recipes to make you stand out in the best way possible! Hope you’re hungry!
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Which Summer Essential are You Based on Your Zodiac Sign?
Temps are heating up. The sun’s out. Your clothes are ready to get out of the house. Get ready to give your summer style a little refresh with some new staples to build your best look. We know you’re totally vibing with this summer’s trends, so we’re using your zodiac sign to tell you which essential you need based on your personality and vibe. Prepare to stock your closet!
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Made for All—rue21’s Summer Of Love 2021
It’s official—summer has arrived at rue21. We’re embarking on a summer of love this season, filled with endless nights, sparks of color and limitless pride. We’re so excited to kick off the summer and make it one of the best yet. With glimmers of hope lingering on the horizon, we’re running straight for it. Get ready to fill your summer with vivid color splashes and feel-good graphics as we celebrate you. This season, love wins and we can’t wait to inspire you to own your look and be confident in who. you. are.
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Embracing Our Earth – Stylish Looks for the Outdoors
Wishing you a happy and healthy Earth Day! Today, we’re sharing some of our favorite looks for the outdoors. Embrace the beautiful world we live in through a little exercise, exploration and appreciation! Springtime is in full swing, so take advantage of the gorgeous weather and connect with the great outdoors—only in this season’s hottest looks.
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Festival Fashion Staples to Rock Every Day
The sun is shining, the open road is calling and festival season is on the horizon. Even though we can’t gather together for an endless night of music and fun just yet, there’s no reason not to take that festival-season spirit with us everywhere we go! It’s that music fest daydream that inspired us to own festival fashion this year and round up our favorite looks from the concert grounds to share with you as a guide to rocking out every day. Turn up the tunes, elevate your spring style and let’s get into it!
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The Trending Spring Aesthetic from Just Dropped: Cottage Core
Prepare to be obsessed with our latest collection from Just Dropped: Cottage Core. The cottage core aesthetic at its heart is a pastoral nod to the English countryside, simpler times and romantic style that feels straight out of your favorite novel or movie. Imagine yourself in a meadow of wildflowers, a brook babbles just out of view while rabbits, bluebirds and red foxes watch you from a distant line of trees. Basically, this dreamy trend is your stylish dream-come-true, highlighting the ruffles, puff sleeves and ditsy prints you already love in a new fashion-forward vibe.
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#IWD2021 Collection – Just Dropped: Women Who Rock
Let’s recognize the power of women! In honor of International Women’s Day 2021, we’re launching Just Dropped: Women Who Rock—an expansive line of graphic tees featuring a group of talented and iconic female musicians from Selena to TLC and many more beloved ladies. To kick off this month of celebrating female empowerment, we had a few of our rue21 team members discuss their experiences of womanhood. Read on to learn more!
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Self-Care Tips and Our Latest Collection Just Dropped: Joyful Expressions
Our latest limited-edition collection is sure to put a little pep in your step and a warm feeling in your heart. Just Dropped: Joyful Expressions is all about embracing the good in life and spreading positivity wherever you go. This line focuses on a bright color palette and feel-good messages that will boost your mood and give you the power to stay positive in 2021 and beyond. Along with our favorite trends from the collection, we’d like to share some simple self-care tips to help make your days a little bit brighter.