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  • Life,  Style

    Be Bold. Be Original. Be YOU. Back to School 2021 with rue21

    July 11, 2021

    The best back to school season EVER is now here - it’s crazy to think how far we’ve come in a year and how far we will go this fall. We are here to get you prepped for success and excited for all the adventure to come. Back to school 2021 is all about expressing your true self, owning your individuality and embracing others for their creativity, authenticity and friendship. With awesome new trends comes some awesome new mantras. Be original. Be bold. Be fearless. Be social. Be opinionated. Be creative. Be fierce. Be independent. Be YOU. 

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    #YOUinrue Stories and Sweeps – Meet Our Back to School Influencers

    July 24, 2020
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    Have Fun At Home – Our 5 Fave Staycation Ideas

    March 24, 2020
    staycation sweepstakes

    Enter to Win our Destination: Staycation Sweepstakes

    March 18, 2020
  • behind the scenes
    Life

    Behind the Scenes of the rue21 Back to School Campaign

    August 6, 2020

    If there’s two things you gotta know about rue21, it’s these: 1) We love jeans and 2) We love to collaborate with our community. So with an uncertain fall ahead of us, we reached out to our associates, influencers and rue21 fam to build one of our most amazing, most fun, most #YOUinrue photoshoots ever! And we loved it so much, we wanted to make sure you got a behind-the-scenes tour.

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    Ur Backstage Pass: Outfit Inspo 4 Outdoor Summer Concerts

    July 9, 2021
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    Holidaze Unwrapped – rue21 Holiday Campaign 2021

    October 27, 2021

    DIY Halloween Costumes – Creep It Real @ rue21

    October 5, 2021
  • Life

    #YOUinrue Stories and Sweeps – Meet Our Back to School Influencers

    July 24, 2020

    Back-to-School 2020 is leaving us all feeling a little...confused. While this season is usually filled with last-minute shopping trips and daily adventures to grasp onto that last strand of summer, this year we’re filled with wonder as to what this season holds. But that hasn’t stopped you from inspiring us with this year’s back-to-school launch.

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    fall 2019 trends @alexiistherese

    The Fall ‘19 Trends We’re Rocking in Winter 2020

    December 27, 2019

     Insights from our Style Icons – Black History Month 

    February 13, 2022

    The Latest Drop: The Coca-Cola Collection

    March 27, 2019
  • rue21 denim
    Life,  Style

    rue21 Denim Fit Guide: Back to School, Back to Denim

    July 16, 2020

    Back to school means back to denim-filled days. We’re bringing back our classic fits—and showcasing our fav new fits—to send you back to school in style. Lucky for you (and your closet!), we have you covered when it comes to choosing your style this season.

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    summer throwback

    Celebrate the Ultimate Throwback Summer With rue21

    May 9, 2019
    Summer Intern Class 2019

    rueGIVESback with Annual Sample Sale

    July 27, 2019
    behind the scenes

    Behind the Scenes of the rue21 Back to School Campaign

    August 6, 2020
  • successful school year
    Life

    Our Top 5 Tips for a Successful School Year

    October 1, 2019

    Class is in full swing and since you’re probably still adjusting “back to reality” after a summer of fun, we worked up some tips for a successful school year! We know, success in fall is waaay less exciting than bonfires and dances, but if your classwork can be a breeze—it makes going out on the weekends all the better. Each semester is an opportunity for new experiences, new challenges and a whole new you. So go on, get excited (you’ve totally got this!).

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    How To Make Your Summer Totally Epic

    May 22, 2018

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    July 5, 2019

    Stories of Culture – What Black History and Culture Mean to Our Associates 

    February 3, 2023
  • Style

    3 Must-Have Jean Fits for Back to School

    August 15, 2019

    Jeans are essential for back to school, and we have styles for literally everyone. Meet the must-have jean fits for the season.

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    5 Ways to Style a Bodysuit Like a Pro

    April 30, 2019
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    Style Quiz – Which Fall 2020 Fashion Trend Are You?

    July 31, 2020
  • back to school denim
    Life,  Style

    rue21 Denim Sweepstakes: Win FREE Denim for a Year

    July 18, 2019

    Class prep is officially upon us and we are so ready to start back to school shopping! First step: stock up on the must-haves. And what’s more essential to any back to school wardrobe than denim? Nothing, and we stand by that. From ripped skinnies for the weekend to the perfect jeggings, denim is the ultimate way to complete your best looks. That’s why we’re running the rue21 Denim Sweepstakes. We know how important it is to look and feel your best when you head back to class, so we whipped up this pretty dope sweepstakes that we think you’re gonna love. Basically, we’re helping you crush this school year…

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    Cozy Up in 5 Must-Have Items for Fall

    September 21, 2018
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    July 16, 2020

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    June 14, 2022
  • Style

    rue21 YouTube Challenge

    August 17, 2018

    Feel that chilly breeze? It’s time to go back to school, and that means it’s time for one thing: a brand new wardrobe! Everyone is looking for smocked tops and that perfect pair of jeans to show off just how much they’ve changed over the summer, and we’re all about it. New season, new closet, new you!

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    5 Patriotic Outfits for the 4th of July

    June 29, 2019

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    October 5, 2021

    3 Looks to Redefine Your Style This Year

    July 18, 2018
  • Style

    6 Go-To Jeans for This School Year

    August 6, 2018

    It’s that time again (we’re talkin’ back to school), and that means one thing: shopping for a new wardrobe! It’s the time of the year that you can fill your closet with fresh new denim and no one will judge you. Everyone wants to go back to school in style, and rue21 has all new jeans that will make you feel stylish, comfortable and confident when headed back to the hallways this year.

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    Welcome 2 The rue21 Space Jam! Celebrating Space Jam: A New Legacy with our Latest Collection

    June 30, 2021
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    Trend Alert – Shoes You Need for Spring 2020

    February 20, 2020

    Preppy Fall Trends – The New Just Dropped Collection: Varsity Prep

    October 8, 2020
  • Life,  Style

    Redefine Your Style Sweepstakes

    July 31, 2018

    Have you been dreaming about changing up your look for this upcoming school year? Well now’s your chance to enter and win big! rue21 is here to give three students the opportunity to totally refresh their look this back to school season with the ultimate Redefine Your Style Sweepstakes!

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    #IWD2019 Interview with Haley Lu Richardson

    March 8, 2019

    Stories of Culture – rue21 Associates Share Coming of Age Moments 

    February 10, 2023

    The Trevor Project – Supporting LGBTQ Youth 

    May 27, 2022
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