We hope your Pride Month has been full of love, happiness, and connection! We’re excited to share an employee spotlight from Jessi Adams, one of our assistant managers based in Twin Falls, ID. She chatted with us about what Pride means to her and shared some insights as a member of the LGBTQ community. Read on and stay tuned for more spotlights later this month! 

We are proud to have just launched our Soul and Strength collection, a curated selection of styles expressing freedom, hope, and progress. We connected with the models from our photoshoot and Leon Goodrum from Alone Again Studios, the designer of select items in the collection, to discuss Juneteenth and hear their personal insights. 

rue21 proudly supports our LGBTQ employees and customers. As we celebrate Pride Month with our 2022 Pride Collection, we’re committing $50,000 to The Trevor Project, an organization that provides free and confidential, 24/7 crisis counseling to LGBTQ young people. We’re honored to partner with this organization and bring awareness to issues facing LGBTQ youth today. We’d love to share with you all additional information about how The Trevor Project serves this community and encourage you to donate if you are able to support the cause as well.  

Our team members in the field are truly the heart of our company. They connect irl with customers and communities on the daily to represent the values of our brand through all their hard work. We had the opportunity to spotlight a few outstanding store associates in honor of Women’s History Month coming to a close. We hope this series has inspired you to continue celebrating women every day! 

If history has taught us anything, it’s that women are unstoppable. The fight for equality in the workplace has been going strong for several decades and has made some incredible strides throughout the past few years. Women make up over 50% of the rue21 Senior Leadership team, which is something we’re incredibly proud about. But like any movement, the challenges female employees face to build their career, balance their personal life, and battle discrimination are still an everyday reality. Read more from women in leadership at rue21! 

It’s finally here, besties – happy International Women’s Day 2022! We're sendin’ you all the positive vibes and empowerment on this important holiday and hope you’re out there living your best lives. To get the inspiration flowin’, we spoke to a group of wicked talented women from our very own rue21 team who shared their own thoughts on International Women’s Day, the role models in their lives, honest advice, and more. Let’s get into it!