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  • betty boop
    Style

    An Iconic New Collection Featuring a Classic Star – Betty Boop

    January 13, 2021

    We’re head-over-heels in love with our latest brand collection! This line honors a true icon that our rue21 fam can all resonate with — Betty Boop! She’s a lil sweet, a lil sassy and she boop-oop-a-doop’d her way into our hearts with this retro collection of hoodies and tees. Her empowered spirit and sassy style are an inspiration to women and girls everywhere. Betty’s mission aligns with the rue21 brand values so closely, which is why we are overjoyed to be sharing this drop with you. Let’s get into the details of the collection! There’s no doubt that these pieces will be your new favorite staples. Dress these looks down…

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    Coast to Coast Road Trip Wrap Up

    July 5, 2018
    back to school rue21 influencers

    A Look Inside Our rue21 Influencer Photoshoot

    August 22, 2019

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    January 25, 2018
  • active fit
    Style

    Start the New Year on the Right Foot with Just Dropped: Active Fit

    January 7, 2021

    New year, new you! Treat your body to a comfy collection that makes exercise and self-care enjoyable and easy. Meet Just Dropped: Active Fit. This limited-edition drop is inspired by bright color palettes, fresh spring vibes and body-hugging details like ruching and seamless pieces. Spring is right around the corner, and this line is the perfect way to go forth into a new year, a new season and a new era. Read on to check out our fave details of this drop! 

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    rue21 holiday

    Behind-the-Scenes: rue21 Holiday Influencer Photoshoot

    November 8, 2019
    cyber punk

    Embrace Your Inner Rebel with Just Dropped: Cyber Punk

    October 26, 2020
    valentine's day outfit ideas

    5 Sweet Valentine’s Day Outfit Ideas From Our Influencers

    February 7, 2020
  • nye at home
    Style

    NYE at-Home Outfit Inspo to Ring in 2021 in Style

    December 28, 2020

    One of the wildest years in recent history is finally coming to a close and we are so looking forward to what the new year will bring, from new life experiences to some killer fashion trends. To send 2020 off in style, we’re sharing some outfit inspo from our fave influencers for your NYE celebration at home. Whether you’re a glam fashionista or a cozy homebody, we have the looks for you! Let us know your favorite ‘fit in the comments and we’ll see ya in the new year! 

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    pixar at rue21

    New Brand Collection: Pixar at rue21

    October 2, 2020

    4 Trending Homecoming 2K19 Dresses

    September 4, 2019
    mesh shirt poolside

    Trend Alert: How to Style a Mesh Shirt

    June 17, 2019
  • Style

    Merry Christmas – A Holiday Chat with our rue21 Associates

    December 25, 2020

    Merry Christmas to our rue21 friends and fam! We truly can’t believe it’s finally here. The holidays look a lot different this year, but we have plenty of reason to be filled with good spirits and warm feelings. A few of our rue21 associates discussed their thoughts on the holiday season in a festive chat that we’re excited to share with you. Enjoy this introduction to a small part of our family and have a safe and happy holiday! 

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    July 3, 2018
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    April 11, 2019
    nye at home

    NYE at-Home Outfit Inspo to Ring in 2021 in Style

    December 28, 2020
  • Life,  Style

    Quiz Time! Find The Perfect Last-Minute Gift Idea Under $10

    December 16, 2020

    We can’t believe it either but…Christmas is next week! We’re super excited and totally still in the gifting mood, so we whipped up one more present for you! This fun and easy quiz designed to score you the perfect gift idea for everyone left on your list, and the best part is they're all under $10! If you forgot that one last-minute present, no worries, we’ve got your back.

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    Pride

    Celebrate Pride All Year

    June 19, 2020

    The Ultimate Summer Bucket List with rue21

    July 5, 2019

    #YOUinrue Stories and Sweeps – Meet Our Back to School Influencers

    July 24, 2020
  • y2k trends
    Style

    #ThrowbackThursday – Y2K Trends from Just Dropped: Velour

    December 10, 2020

    Our latest collection from Just Dropped screams flip phones, chunky charms and 2003 pop icons in the best way. Before you ask yourself what all these things have in common, the answer is velour. Just Dropped: Velour encapsulates the best Y2K trends with velvety-soft fabrics, glitzy embellishments and major pops of color that will totally be taking over the social media sphere this season, so hop on these trends ASAP before they’re sold out! Cozy Crush: Velour If you need a crash course on comfort, start with velour. This mega-plush fabric is incredibly soft to the touch while still maintaining the sheen and slick, drapey coolness of velvet (without the…

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    style not size

    We Stand For Style, Not Size

    September 30, 2020
    mesh shirt poolside

    Trend Alert: How to Style a Mesh Shirt

    June 17, 2019
    holiday 2020 trends

    4 Cute and Affordable Holiday Trends You Need From rue21

    November 14, 2020
  • virtual party
    Style

    Get Inspired For Your Next Virtual Party With Just Dropped: E-Vite

    December 4, 2020

    If you’re anything like us, you’re ready to say goodbye to 2020 in a big way. Like, a decked-out virtual NYE party kinda big way. Tempting? We think so. What’s even more tempting is our latest exclusive micro-collection from Just Dropped: E-Vite. This cozy-meets-glam style drop is designed to pair your favorite Y2K-inspired party trends with a laid-back vibe in an obsession-worthy blend of satin, sherpa, rhinestones and oversized fleece. Dive into the collection and prepare to click “add to bag” on 100% of these styles.

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    active fit

    Start the New Year on the Right Foot with Just Dropped: Active Fit

    January 7, 2021

    LA Spotlight: Summer in the Rain

    May 1, 2018

    International Women’s Day 2019

    March 7, 2019
  • festive recipes
    Style

    Treat Yourself! 5 Festive Recipes and Outfits to Try This Winter

    November 25, 2020

    Our number one favorite part of the holiday season is definitely the fashion, but the food is a close second! We put together this super fun inspo-guide full of festive recipes to try and the outfits to pair ‘em with. Feel free to add your own little twist and flair to these—it’s all about having fun and treating yourself. Share these ideas with your friends and family to get in the holiday spirit for your socially distant and virtual celebrations. Let’s dig in! 

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    fall 2020 fashion trend

    Style Quiz – Which Fall 2020 Fashion Trend Are You?

    July 31, 2020
    virtual party

    Get Inspired For Your Next Virtual Party With Just Dropped: E-Vite

    December 4, 2020
    Galentine’s Day Gifts

    Galentine’s Day Gifts for Your Favorite Girls

    January 30, 2020
  • gift guide
    Style

    The Ultimate Gift Guide for Everyone on Your Nice List

    November 18, 2020

    The holiday season is officially here! With shipping delays and new #stayhome orders designed to keep everyone safe and healthy this holiday season, getting your holiday shopping done now is super important. Luckily we have *all* of the affordable and on-trend presents for everyone on your gift list! This ultimate gift guide will kickstart your holiday shopping spree with amazing inspo for everyone. Whether you’re buying for a glamorous Insta-babe or a laid-back skincare fan, rue21 has you covered! 

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    8 Ways to Style Your Festival Bralette

    April 2, 2019

    The Influencer Edit: Kelsey Weber

    December 7, 2018
    Game of Thrones Tees

    Game of Thrones: Our Watch Has (Almost) Ended

    April 14, 2019
  • holiday 2020 trends
    Style

    4 Cute and Affordable Holiday Trends You Need From rue21

    November 14, 2020

    It’s our favorite time of year again! ✨The Holidays✨ Sleigh bells are ringing, wishlists are made, gifts are getting grabbed and ready for shipping. Not only that, we’ve got the coolest (and our favorite) holiday trends of the 2020 season plus major style inspo to get your virtual NYE party, holiday dinner and movie-binging-marathon look ideas rolling. No matter what your holiday plans look like this year, rue21 has you covered on all your gifting, outfitting and cozying-up needs! Let’s get into it! 

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    rue Loves…

    October 16, 2018

    Influencer Picks – Spring Break Looks From @xodearjune

    March 11, 2020
    SpongeBob rue21

    SpongeBob x rue21

    January 21, 2020
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