We’re wishing a reflective Martin Luther King Jr. Day to our entire community. To honor this cultural icon and with Black History Month beginning soon, we’ve partnered with Alone Again Studio to create a collection that celebrates Black culture and heritage with unique styles and designs. Throughout this month and next, we will be sharing insights and content from incredible black artists, creators and rue21 team members to amplify their stories and give light to the diversity of backgrounds in the Black community. Let's get into it! 

The true Shop just got a makeover and we’re totally crushin’. Our fresh line of upgraded essentials features bras, bralettes, undies & loungewear made for real life so you’re always feelin’ yourself no matter the occasion. Classic but NEVER basic, we’ve got comfy, flirty styles from sizes XS - 4X in top trending hues & prints. Whether you’re getting glam for date night, wearin’ a lil somethin’ somethin’ under your ‘fit to feel extra saucy, or just searching for cozy styles to relax in, y’know true has you covered, bb. Let's dish on the details.