style not size

We Stand For Style, Not Size

rue21 believes that great fashion should be available to everyone. All backgrounds, all body types, all style preferences, all identities. Our whole mission is to provide inclusive, fun outfits that make all people look good and feel amazing. That’s what our mantra #YOUinrue is all about, and we stand by it. It’s threaded into the DNA of our brand. Much like you, we are passionate (and feel your passion!) about this stance and continue to live it in everything we do, every day.  We teamed up with sisters @erikaaguileraa and @vanemichellee to show you what the concept of “style, not size” means. They put together a handful of trending outfits to show how our ‘fits work for all sizes, curves and vibes. Let’s get into it! 

Trending in Fall

Two of our favorite Fall 2020 trends are wide-leg jeans and cropped flannels. Plaid literally never goes out of style, and this unique twist on the traditional autumn shirt will keep you cozy, warm and fashionable all season long. Wide-leg dad and skate jeans, straight-legs, and flares are majorly on-trend, which means that they look great on everyone. Reminder: you define what makes a trend, so wear what you love and everyone will love what you wear!

Dressed Up

Our influencers absolutely love this dress (and we do too)! The ruched and puffed sleeves mix that sense of Victorian romance with a bodycon fit that makes this babe of a mini great for date night, friend outings or literally any time you want to love yourself. We love to combine style with comfort, and this dress’s stretchy mesh fabric fits all body types comfortably and hugs all your beautiful curves. Grab some heels and a gold chain, and get dressy! 

Cozy at Home

The perfect ‘fit for a night in, Zoom class or WFH day is a matching set of joggers and a hoodie. We have so many trendy sets, from neutral tones to bright tie-dye, so your look can always match your mood. Add a statement bralette or square neck cropped cami underneath for an added pop! As the temperature drops, cozy looks are just gonna get even more popular, so snag your new couch-hangout clothing now! 

All About Layering 

Fall is 100% all about layering. It doesn’t matter if you’re east coast or west coast, snowy north or steamy south, this layered look is perfect for cold nights, warm days, sudden storms and blasting A/C. Layer chunky cropped cardigans with trending sleeve details, like puff and balloon sleeves, over a cami, jeans, and a layered necklace to go from a quick grocery run to an impromptu Zoom call. This cute cardigan comes in a bunch of colors, so you can mix and match to create a whole week worth of ‘fits! We love to match this cardi with our favorite bodysuit or an oversized tee and flannel to look our best this autumn. 

If you love this “style, not size” lookbook, you’re not alone! We adore Erika and Vane’s fall outfit inspo, and we can’t wait to see how you and your besties mix and match your looks for this upcoming season. Shop our girls and plus size outfits page to stock up on these fall favorites and slay your style with all your ladies.

Be sure to show off your rue21 style on Instagram by tagging @rue21 and #YOUinrue! 

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