rue21 denim
Life,  Style

rue21 Denim Fit Guide: Back to School, Back to Denim

Back to school means back to denim-filled days. We’re bringing back our classic fits—and showcasing our fav new fits—to send you back to school in style. Lucky for you (and your closet!), we have you covered when it comes to choosing your style this season. 

This season we’re doing denim your way. With six different fits—in girls and plus—we’re helping you find your style and lock in your fit for any look this year. After all, it’s all about looking good, feeling confident and being you in rue!  

The Curvy

PSA to our curvy babes: This fit is for you! Made from our Ultimate Stretch denim, our curvy jeans have that hip-hugging fit you crave with more room through the thigh and a tapered waist to enhance your already gorgeous figure. Whether your night calls for a small gathering or you’re running late to your early morning class—the curvy jean is your go-to, pairing it with anything from a floral smock top for that curve-enhancing look or a lightweight sweater when you’re on-the-go. Up for a little self-love? This dreamy fit is for you! 

The Flare

We know, we know—the flare jean is a little intimidating. It’s a wardrobe essential that has so much flare—literally. This closet staple embraces the throwback trend, but back to school means back to cool, right? With a slim leg fit and just the right flare, the jeans add the perfect vintage vibes to your look. Pair ‘em with a basic bodysuit, or make a statement with an off-the-shoulder top for a Friday night, social-distance-approved gathering.

The Mom

These jeans aren’t just for our mamas—the mom jean is making a comeback with retro vibes and a relaxed fit. It’s the trendy vintage look with a stretch you’re sure to love. Pair this fit with a printed bodysuit or band tee to showcase that true comeback style that your friends will totally want to copy. This mom fit will be a new staple in your denim wardrobe for back to school!

The Recycled

Look good, feel good, do good. If you wanna embrace sustainability without sacrificing style, our recycled jeans are all you. Recycled plastic bottles are repurposed to help create our Repreve™ jeans—earth-friendly and totally trendy. If you wanna do something good for the environment, choose the jeans that are fit for you, better for the planet.

The Ripped

Jeans built with all the right rips for that go-anywhere look, this fit is your new must-have. Made with stretch that won’t gap or bag (because LBH you don’t need anything else to worry about this year), these jeans will literally take you anywhere for that versatile fit back-to-school calls for. You can pair this essential style with so much: layer with a floral bralette and chunky sweater or throw on a cozy flannel for late-night study hours.

The Ultimate Stretch

The go-to. The must-have. The can’t-live-without. Our Ultimate Stretch jeans are made from our softest, stretchiest denim, sure to keep your tush comfy while sitting through a class-filled day. Don’t be afraid to cheat on laundry day with these beauties, designed to hold their shape for that long-lasting hip-hugging fit. Make strides on jean day by showcasing this hot, new—and totally comfy—style. 

Choose your favorites (or all of them, we won’t judge) to stand out this year. The jeans are your latest live-in, go-anywhere must-haves to make this year all about you. Put together that first-day-of-school rue21 ‘fit with your go-to style and show it off on IG. Use #YOUinrue and tag @rue21 for your chance to be featured!

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