We’re wishing a reflective Martin Luther King Jr. Day to our entire community. To honor this cultural icon and with Black History Month beginning soon, we’ve partnered with Alone Again Studio to create a collection that celebrates Black culture and heritage with unique styles and designs. Throughout this month and next, we will be sharing insights and content from incredible black artists, creators and rue21 team members to amplify their stories and give light to the diversity of backgrounds in the Black community. Let's get into it!
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So True, Bestie – true Collection Revamp
The true Shop just got a makeover and we’re totally crushin’. Our fresh line of upgraded essentials features bras, bralettes, undies & loungewear made for real life so you’re always feelin’ yourself no matter the occasion. Classic but NEVER basic, we’ve got comfy, flirty styles from sizes XS - 4X in top trending hues & prints. Whether you’re getting glam for date night, wearin’ a lil somethin’ somethin’ under your ‘fit to feel extra saucy, or just searching for cozy styles to relax in, y’know true has you covered, bb. Let's dish on the details.
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Holiday 2021 Outfits for Every Occasion – Influencer Picks
We’ve been feelin’ the festive cheer for a minute now! Holiday season 2021 has your planner booked with the winter functions you’ve been waitin’ on all year so you need outfits. Now that you’ve got your plans mapped out, it’s time for the fun part: keeping your ‘fit fresh for every occasion and sleighin’ every photo opp. Our fave style bloggers have been bringin' the HEAT with new holiday trends, so you know we had to share. Get ready to add these looks to your mood board.
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Iconic Music and Influential Artists – Public Enemy x Defend Brooklyn for rue21
Public Enemy has made an impact on the music industry that is still felt to this day. These influential artists made a name for themselves in their community and in the hip hop world through sharp and poignant lyrics, iconic beats and powerful messages. To honor their immense legacy, we’ve dropped an incredible rue21-exclusive collection in collaboration with Defend Brooklyn featuring their unmistakable flair and distinctive style. Read on to check out the line and stay tuned till the end for a special announcement!
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Snow Day Outfits and Activities – Embrace the Chill
Grab some hot cocoa and turn on your string lights! The holiday season is here and we got fresh new snow day outfits (paired with activities!) to keep you lookin’ cute & cozy no matter how low the temps drop. Whether you’re kickin’ it with the crew or loungin’ solo by the fire, it’s not winter without posting all your laid-back looks on the ‘gram to upgrade your grid for the season. Let’s get into some ‘fit inspo that’ll have you flickin’ up... ‘cause you’re always the ho ho hottest on the ‘gram.
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Top 10 Trending Gifts – 2021 Holiday Gift Guide
Have you made your list and checked it twice? It’s time to find the presents that’ill make ‘em do a lil happy dance! We got gifts for every vibe this szn so you won’t be pullin’ up to the function empty handed. Whether you’re shopping for your IG baddie besties or someone who keeps it casual, we got’cha covered! Your official 2021 holiday gift guide is HERE, let’s get into it:
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Holidaze Unwrapped – rue21 Holiday Campaign 2021
HO HO HOLD UP! It’s time to kick off the merriest season of the year. Welcome to the party: our Holidaze Unwrapped 2021 campaign! We’re hookin’ you up with this season’s hottest trends from the party lookbook, our snuggliest cozy collection yet & gifts for everybody on your nice list. We’re your one-stop destination for literally everything you need to rock around the tree and jingle all the way - get ready to sleigh, bb!
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Exclusive Style Tips – Fall Outfit Inspo from our #YOUinrue Influencers
It’s finally feelin’ like autumn! With all the spooky pumpkin spice vibes in the air, we’re bringin’ some scary good fall outfit inspo straight from your feed! Our favorite style icons has been crushin’ the autumn outfit game this szn, so you already know we’ve been scopin’ out how they’re styling our most-loved pieces. Check out these looks and see how they inspire you to switch up your fall aesthetic!
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Cuddle Season – Cozy Fall Trends to Stay Snuggle’d Up
Time to light the fire and make a fresh cup of tea - it’s cozy season, y’all! With temperatures dropping, it’s time to snag some hot new ‘fits to fight the cold & spice up your wardrobe. Never sacrifice fashion for comfort - these cozy fall trends are literally the best of both worlds! Grab a blanket and pick out a flick for movie night - we’re snuggling up with the must-have trends of the season!
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DIY Halloween Costumes – Creep It Real @ rue21
Ok, we might be a liiiiittle bit biased, but Halloween at rue21 is the BEST. It’s one of our favorite holidays by far. How could we resist? Who doesn’t love playing dress up?! We’re obsessed with mixing and matching fashion trends we’re already loving and fun, over-the-top makeup to create customized spooky looks. And the best part about these DIY Halloween costumes? You can repurpose ‘em into your everyday wardrobe! Hold on to your screams, it’s gonna be a scary good time.
